Living World
Green
To a Greener Future. Living World Green is a Canadian pet food brand for small animals, founded on the idea that caring for pets and caring for the planet should go hand in hand. The brand uses natural botanicals and is dedicated to protecting the environment. To match what’s inside each bag, the brand needed an identity that felt just as genuine and thoughtful. Here’s how we created the branding and packaging system that helped Living World Green launch and stand out on busy store shelves.
— Brand Creation
— Art Direction
— Illustration
— Packaging
— Marketing
"
Ryan built Living World Green's brand and packaging from the ground up, nailing the natural, botanical feel with a soft, floral palette and packaging that stands out on shelf. Strong strategic thinking behind good design. It’s always a pleasure working with him!
— Daniela Callocchia, Brand Manager